Saturday, January 30, 2010

How Google AdSense Works

  • The webmaster inserts the AdSense JavaScript code into a webpage.
  • Each time this page is visited, the JavaScript code uses in lined JSON to display content fetched from Google’s servers.
  • For contextual advertisements, Google’s servers use a cache of the page to determine a set of high-value keywords. If keywords have been cached already, advertisements are served for those keywords based on the AdWords bidding system.
  • For site-targeted advertisements, the advertiser chooses the page(s) on which to display advertisements, and pays based on cost per mille (CPM), or the price advertisers choose to pay for every thousand advertisements displayed.
  • For referrals, Google adds money to the advertiser’s account when visitors either download the referred software or subscribe to the referred service. The referral program was retired in August 2008.
  • Search advertisements are added to the list of results after the visitor performs a search.
  • Because the JavaScript is sent to the Web browser when the page is requested, it is possible for other website owners to copy the JavaScript code into their own webpage. To protect against this type of fraud, AdSense customers can specify the pages on which advertisements should be shown. AdSense then ignores clicks from pages other than those specified.

Saturday, January 23, 2010

How to Submit a Website to Bing

For Submitting Your website go here
http://www.bing.com/docs/submit.aspx

MSNBot (The Bing web crawler, a program that searches Web pages and indexes the content, including text, photos and links for searching.) Is a web Bing (a program that searches Web pages and indexes the content, including text documents, images and links , search. web crawler used by Bing is also known as MSNBot.), which automatically crawls the web to find and add information to Bing search index. MSNBot searches websites for links to other sites. 

So one of the best ways to ensure that MSNBot can find your website contain valuable content from other web site owners want to link.

website submissionWhile MSNBot crawls billions of pages, not all web pages are indexed. For websites to be indexed must meet specific standards for content, design and technical implementation. For example, if your website link structure no links to any page on your site, MSNBot may not all web pages on your website.

Make sure your website is governed by directives Bing indexing. These guidelines will help you to key elements of the content searchable on the website. Also make sure that your site does not infringe any of the technical guidelines which may prevent the website ranking. For more information on the website of the evaluation results on the Web